C. Bret Giles
Professor of Practice
Arizona State University
C. Bret Giles
Professor of Practice
Arizona State University
C. Bret Giles
Professor of Practice
Arizona State University
MARKETING EVOLVES DAILY. GAIN KNOWLEDGE FOR NOW+NEXT.
"In times of change, learners inherit the earth, while the learned find themselves beautifully equipped to deal with a world that no longer exists."
Eric Hoffer, Author, Philosopher and Presidential Medal of Freedom Winner
MKT385 Data-Driven Marketing
MKT385 looks at the intersection of data and marketing. We don't get too bogged down in formulas or statistics; rather, we look at digital media efficiency, visualizing data, uncovering insights from data and making informed, data-backed decisions. This class is taught through the W. P. Carey School of Business at Arizona State University.
MKT494 Innovations In Marketing
MKT494 is a Topics class with a focus on innovations shaping the marketing landscape today. We focus heavily in areas such as artificial intelligence, blockchain, virtual and augmented reality, Internet of Things (IoT) and more. The class is practice-based. This class is taught through the W. P. Carey School of Business at Arizona State University.
MKT440 Creating Digital Experiences
MKT440 discusses digital marketing, user experience, user interfaces, digital product/service ideation and development and digital media opportunities in an everchanging landscape. I teach the class through the W. P. Carey School of Business at Arizona State University.
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